New Year’s Resolutions for a Successful New Year

The new year represents new beginnings, and many people set goals and resolutions to become better people during the upcoming year. Are some of your resolutions or goals about becoming healthier, devoting more time and energy to building your business, or using essential oils more every day? If so, keep reading and check out the other posts in this series:
New Year’s Resolutions for a Healthy New Year
New Year’s Resolutions for Living an Essential Oil Lifestyle

Share the oils with others

We often fail at our new year’s resolutions because we usually have many things we wish to change in our lives. It is quite difficult to change many habits overnight, yet somehow we believe it is possible. If you really want to succeed at keeping your resolutions this year, try picking just one or two specific things to work on this month, and continue doing them until they become habits. Then, over the coming months, you can add a couple small things each month to work on. Keep a journal, and record the things you’ve done. Track progress by finding a way to quantify your goal. Such measurements could include the number of people you have contacted, classes taught, samples given, target profit, etc. Write down discoveries you have had such as new insights, things that work well for you and your team or things that don’t, and new ideas for classes or teaching methods.

Business Building

The first step to building an essential oil business is to first learn about essential oils and how they can help you and others. Once you start talking to people about essential oils, you will find they have a lot of questions you may not know answers to. The book Modern Essentials is a great resource to start with in your journey of learning about essential oils so that you can share your knowledge with others. Part of this learning will come through using the oils and seeing how they work for you. As you do this, you will begin to gather stories that, in sharing, may help others.

Here are a few posts we have written from information found in Modern Essentials and other helpful resources:

The next few steps for building an essential oil business involve giving out samples, holding classes, and supporting your downline or members of your team. One of our most popular posts this year has been on a Make & Take Roll-on Class that is simple to do and a great way to either introduce people to essential oils and let them leave with something to try or involve people who already use essential oils (maybe even members of your team) and encourage them to continue using essential oils and sharing them with others. Read more about this class idea here: A Simple Introductory Essential Oil Class Idea.

The following are a few helpful business-building tips from posts we have written this last year:

We hope you can find the information you need to help you achieve success with your essential oil business this coming year.

We wish you a happy, successful new year!

A Simple Introductory Essential Oil Class Idea

Holding a class is a great way to introduce people to essential oils, but the best way to get people to come back or stay “hooked” is to give them essential oils to try at home. The Rollerball™ “Wellness” Make & Take Workshop Kit is a great place to start in planning a basic introductory class.

This kit includes the following items:

  • 20 Postcard Invitations
  • 10 Recipe Sheets
  • 10 Station Recipe Card Table Tents
  • 10 Waterproof Rollerball™ Label Sets (Includes Bonus Label: Hand Spray)
  • 10 Blends Cheat Sheets
  • Extra Sheet of Waterproof Labels with 5 Each of: Belly Blend, Black & Blue, Breathe Easy, Focus Blend, Immune Boost
  • Workshop Tip Sheet

You will also need the following items that do not come in the kit:

How to Structure the Class

At least 1–2 weeks prior to your class date, mail or hand out the postcard invitations. If you are inviting some people who already use essential oils, have them bring their own oils so they only have to purchase the roll-on bottles and labels to make the blends.

Prepare for the class by gathering all the needed supplies (the kit and items not included in the kit) as well as preparing a short lesson on the basics of essential oils, such as where they come from, how they are beneficial as natural health solutions, and how they can be used in everyday situations, etc. You may want to discuss what each of the rollerball blends can be used for and how the oils in the blends may help those specific conditions.

Before the class, set up the workshop stations.  At each station, include the Recipe Card Table Tents, essential oils needed for that recipe, fractionated coconut oil, dispensing tools, roll-on bottles, and labels. It might be helpful to pre-cut the labels so they are ready to apply to the bottles.

During the class, start with the lesson you have prepared on the basics of essential oils. Then set everyone free to make their roll-on blends, ask you questions, or look up conditions in a Modern Essentials book.

 

There are a few different ways you can approach the workshop portion of the class. The following are some ideas:

  • Charge a flat fee of $5.00 and allow everyone to make ONE 5 ml rollerball blend of their choice. They can choose from the 5 common, more popular, and less expensive blends marked in red on the recipe sheet. (NOTE: The 5 ml recipes on the table tent cards will fill half of a 10 ml roll-on bottle. However, you will still want to get the 10 ml roll-on bottles so the labels fit.)
  • Give away a free 5 ml rollerball blend to those who are new to essential oils. You may want to limit their choice to the blends marked in red.
  • Charge per rollerball blend they create. Just figure out the cost for all the items needed to make each blend and let them make as many as they want and be charged accordingly. Make sure to include tax and shipping costs that you may have paid when figuring the cost. Do these calculations beforehand, and create a price sheet so you can easily reference it during the class.
  • Charge a set fee for an entire kit including:
    • All 10 rollerball blends (labels, roll-on bottles, essential oils, etc.)
    • 1 Hand Spray (label, spray bottle, essential oils, etc.)
    • 1 Roll-on Clutch for them to store their oil blends

    You may want to also have a price for just the bottles, labels, and clutch if they have their own oils.

9507 - Roll-on Clutch

This class is great because it is interesting to both those who are new to essential oils and to those who already use them. The rollerball™ blends are an awesome way to allow new users to try the oils because they are inexpensive, easy to apply, and simple to know how to use.

Do you have any other ideas for using this kit in your classes?

Updated: 6/23/2017

Class Idea: Emergency Oils

One of the best ways to get someone excited about essential oils is to share with them how essential oils can help them and their families in everyday life. A very effective class to teach is one on emergency essential oils. These basic essential oils and blends can be used for so many everyday ailments and are great to have on hand as part of your essential oils first aid kit.

He fell off his bicycle

To help you with your essential oil class, we created a tear pad called “Safety, Security, and Peace of Mind with Emergency Oils.” This tear pad discusses each of the following oils and their applications in everyday life.

EmergencyOilsSellSheetGeneric

Single Essential Oils for Emergencies:

Clove – for pain and toxins
Frankincense – for inflammation and pain
Lavender – for calming and stress reduction
Lemon – for cleansing and mood elevation
Lemongrass – for cramping muscles
Melaleuca – for soothing and healing
Oregano – for immune system support
Peppermint – for indigestion and cooling

Essential Oil Blends for Emergencies:

Massage Blend – for stress relief
Respiratory Blend – for respiratory support
Soothing Blend – for muscle and joint health
Digestive Blend – for natural digestive support
Protective Blend – for natural immune support
Cleansing Blend – for natural pathogen defense
Insect Repellent Blend – for repelling insects and bugs

As you discuss each of these oils in your class, pass around samples for your class attendees to smell and to try if they want. Help those attending to get excited about the oils and to really see how the oils could help them deal with everyday cuts, scrapes, bruises, upset stomachs, etc. without having to run to the doctor or the pharmacy for every single little thing. Make sure you have a Modern Essentials book on hand to help you answer questions and to look up other ailments that may not be included on the tear pad.

If you are looking for a fun giveaway to generate excitement and help increase class attendance, try putting together an emergency oils kit for your giveaway using our Essential Bag Carrying Case, Sample Vials, and Sample Labels. Include samples of each of the emergency oils or else just a few of your favorites and an Emergency Oils Tear Pad sheet.

Have fun with this class, and let us know how it goes for you!

Make Each Sample You Give Away Count

As an essential oil business builder, the greatest tools that you have are the essential oils themselves. When you give someone the opportunity to try out a sample of essential oil for the first time, the oil will speak for itself. Once someone has had a positive essential oil experience, they are much more likely to want to learn more about essential oils and to want to try more essential oils and essential oil–based products. They will be excited and enthusiastic about essential oils and the business plan, because they know for themselves that essential oils really work!

If you make essential oils a part of your everyday life, you will find opportunities to share them. People will wonder what that scent is that you are wearing or ask what you are doing to stay so healthy. But you need to make sure that when those questions do come you are prepared to answer them and you are prepared to help the person asking the questions to have an essential oil experience of their own.

Just imagine this scenario: You are sitting on a bench at a park in your neighborhood watching your kids play when another parent comes and sits down next to you. You start talking, and the topic comes up of what you do for work. You mention that you are an essential oil Wellness Advocate, and the other parent is curious and starts asking you questions about what that means. As you talk about essential oils, what they are, and why you use them, you keep thinking, “If only I had an essential oil on me to share.”

The most effective time to share oils is right when someone is interested in learning more—not later when the excitement has died down. So make sure you are always prepared with essential oil samples to share whenever someone shows interest.

At AromaTools™, we carry a large number of tools designed specifically to help you share essential oils with others, so that you are never caught unprepared to share when someone is interested. Below are just a few of those products.

Sample Vials

We offer a number of different sizes and colors of sample vials; choose a size and style that works for your needs:

Labels

Make sure your sample vials are clearly labeled so you know what they contain and so that the people you give them to also know what they contain. Giving someone a “mystery vial” of oil isn’t nearly as effective as giving them an oil that is clearly labeled to identify its contents. AromaTools™ labels use our patented Oil Lock™ system. Our unique Oil Lock™ layer protects the labels from incidental oil contact and oil drips. Unlike ordinary labels, this layer keeps the oils from smearing or fading the ink when touched with oily fingers. It helps keep the labels looking crisp, clean, and professional—not faded and smudged.

Filling Tools

Inserting orifice reducers into vials and filling tiny vials with essential oils can be a tedious and messy process, so we offer a few tools to make the process easier––and cleaner. The O Presto allows you to easily insert orifice reducers into sample vials. And our Fine-Tip Disposable Pipettes feature a very small tip that easily fits inside the hole of the orifice reducer so that you can fill sample vials without the mess. The Oil Key for Orifice Reducers can help you easily remove the orifice reducer from a sample bottle, regular essential oil bottle, or roll-on bottle. This tool comes in handy when you need to remove the orifice reducer of either your essential oil bottle or your sample bottle to transfer oil.

Sample Cards and Brochures

If you give an essential oil to someone and they have no idea what to do with it, they likely won’t try it. Make sure that you include information about the oil so that the receiver knows how and what to use it for. You will also want to include your contact information on the sample card or brochure so that people can get back in touch with you when they want to know more. It’s a good idea to share first an oil that has a variety of uses and that is gentle on the skin so that a first-time user doesn’t accidentally have a negative first experience with the oil. Attaching a sample bottle to the information you give helps keep the information and oil together so both are available when needed. This 1/2″ hole punch is the perfect size for attaching a sample bottle to any paper product.

We offer a variety of different cards and brochures designed to accompany sample vials:

Sample Carrying Cases

Keeping essential oil samples on hand to give out when someone is interested is important so that you can share the oils while your contact is interested. Once you have created your sample bottles, you can store them in a sample vial case. Some cases include space to store your essential oil information as well. We offer a wide variety of sample vial cases; choose a size and style that works for your needs:

Information Resources

Always be prepared to answer any essential oil questions that are thrown at you. Make sure that you have access to resources where you can look up answers to your clients’ questions. The book Modern Essentials™ is going to be your greatest resource for finding in-depth information about each of the essential oils. Make sure you have a copy in your home library, and it’s a good idea to keep a copy in your car too for when you need it. We also offer the Mini Modern Essentials™ Usage Guide that contains key sections from the large Modern Essentials book in a more portable size and the “Introduction to Modern Essentials™” booklet which contains basic oil usage suggestions and is the perfect size to keep in a pocket or purse so that you can have it with you all the time. This booklet is one of the best resources to leave in the hands of someone interested in the oils. And lastly, the Modern Essentials™ App is very handy to have on your phone because it contains many answers to questions that may arise at impromptu essential oil discussions.

Once you are prepared with the resources you need, you can confidently share essential oils with others and know that the samples you give away are going to make a difference because you and your clients are both armed with all of the tools for success. Next time you are at the park or the grocery store or the office, you won’t be left thinking, “If only I had a sample of essential oil on me.” Instead, you will find yourself educating, sharing, and building.

We’d love to hear your feedback! What are your favorite tools for sharing essential oils with others?

Updated on 02/17/16.

Business-Building Tip: Create a Business Presentation Kit

Have you been trying to build your essential oil business without much success? Are you new to essential oils and don’t know where to start in making your business profitable? Or maybe you are a healer with considerable knowledge, but the business side just isn’t your thing. Even if you are having great success in your essential oil business, you may want to take a look at the book Essential Oils Business Book: How to Start, Build, and Prosper in the Essential Oils Industry to help you train your downline and gain ideas for how to better build your business.

In this book, Christina Calisto-Winslow provides many different ideas for being a little more professional when presenting essential oils to your contacts and getting them to sign up with you. One thing she suggests is to set up an appointment to meet with your potential client in their home or in yours. When you go to your appointment, don’t forget to take your Business Presentation Kit! This kit provides some basic tools to present yourself well, have all the information and everything you need to encourage others to buy from you, and “close the sale” while you are there.
Business Presentation Kit

Business Presentation Kit

    1. Nice Bag: This doesn’t have to be expensive––you can pick up something nice at a thrift store if you don’t have a lot of money. Christina recommends a middle-size computer bag with wheels, but a small carry-on bag with wheels also works well. Find something that suits you and that you can put everything in.
    2. Essential Oils: Take a variety of oils because you never know what will appeal to your potential customer. Keep the oils organized so you can find exactly what you need when you need it.Link to Whisper Diffuser on AromaTools.com
    3. Essential Oil Reference Book: The book Modern Essentials is a great one to have in your kit. Teach your customer how to look up their specific health issues.
    4. Essential Oil Diffuser: Plug the diffuser in while you are at the appointment so your customer can experience it. You can also discuss the benefits of diffusing if they are interested. Diffuse a citrus oil or have your client help select an oil.

Continue reading

Top 10 Tips for Success in Your Essential Oil Business

As anyone who has tried to build a business selling essential oils or other products knows, one of the most challenging aspects can be finding good ways to introduce others to the benefits of essential oils. To help make this a little less daunting, we asked for your ideas and tips on how to introduce others to essential oils. Below is what we have learned from you.
EO Business Lunch

  1. Always use essential oils yourself. As you use the oils, others will ask you about what you are using, what they are smelling, or why you seem healthy. This is a perfect opportunity to share something with them about essential oils. Using the oils will also give you lots of stories and experiences that you can share with others.
  2. Start talking with those you know. It is easier to start sharing what you are doing with friends, family members, and other people who know and care about you and what you are doing. Don’t make them feel like they have to buy something from you—just share with them what you are learning and the experiences you are having. Try inviting friends or family members who know about what you are doing to a “practice” class or house party so that you can polish your presentation in front of a friendly audience. Ask for feedback, and be sure to let them experience the oils for themselves.
  3. SampleVials_HandAlways be prepared to share when people show interest. You should always be ready to share basic information about essential oils with others—you never know when someone might ask you about them. Even better than just sharing basic information is to have a brochure, a printed success story, a sample vial of oil, or information about a particular oil or blend ready to share.
  4. If someone is interested, give them your contact information, and try to get theirs. Always include your contact information with any brochure, oil sample, printed success story, or other information you give away. Ask those you talk to if you can call or email them to see if they have any questions about the information you give them or to follow up on how they liked the sample of oil you gave them.
  5. Always invite people to experience the oils. If someone is interested, give them a sample of an essential oil to try, or invite them to a class, open house, meeting, or “aromatherapy party” where you will be letting people experience essential oils or essential oil products.
  6. Always follow up. Call or email people you have given samples to and find out if they have tried it and how they liked it. Ask them if they would like to learn more, or if they had any questions. Call or email people who have attended a class, meeting, or party to see if they would be interested in attending more, if they had a favorite oil or product, or if they had something they were interested in trying or learning more about.
  7. Try to always appear professional and prepared. People are more likely to trust you and what you share if you present yourself and your material in a professional, polished way.
  8. If someone is interested, see if they know anyone else who might be interested as well. If someone is interested in attending a class, meeting, or party, ask them if they know anyone else who might like to come, and invite them to bring them along. If someone is interested in an essential oil, ask them if they know anyone who might benefit from or enjoy that oil as well.
  9. Focus on one or two oils, and then expand from there. It is much easier to share information about one or two products that someone is interested in than it is to share information about an entire product line. It is also a lot less overwhelming for potential customers to learn about and purchase one or two products at a time than to feel like they must purchase everything at once. As people learn about and experience these products, they will usually want to learn about other oils and products they might benefit from as well.
  10. Have fun with what you are doing.