Build Your Business with “Modern Essentials™ Living”

Have you heard about the Modern Essentials™ Living book? This amazing resource contains cooking recipes, craft ideas, cleaning recipes, body care recipes, class ideas, diffuser blends, and a chart listing common uses for many essential oils and blends. It introduces essential oils in a way that is completely marketing compliant, so it is a safe resource to use in any setting! We want to discuss a few ways you can use Modern Essentials™ Living to help build your business.

Use Modern Essentials™ Living in Your Classes

Modern Essentials™ Living is a perfect resource to use in any marketing or educational class. Here are a few ideas for how to use this book in a class setting:

  • Use one of the class ideas suggested in Modern Essentials™ Living on pp. 189–202. As you apply a facial mask, make jewelry, drink hot chocolate, make cleaning sprays, or make wintertime shower disks, you can talk about the essential oils and even discuss how to make money by being a distributor.
  • You don’t have to stick to our class ideas—you can come up with your own! Try teaching an essential oil cooking class by making one of the food recipes in Modern Essentials™ Living. As you cook, discuss the tips and tricks found on pp. 9–17 for using essential oils in your cooking.
  • DIY classes (also known as make-and-take classes) are very popular because they tend to be more interactive and let your attendees leave with something to try that contains essential oils. Try holding a make-and-take class of your own, and use the craft, body care, cleaning, or holiday ideas in Modern Essentials™ Living as your DIY project. Don’t forget to introduce the essential oils and let your attendees know where they can purchase them.
  • Have a few copies of Modern Essentials™ Living on hand to pass around your classes. This is a great way to show “newbies” all the different ways you can use essential oils other than the standard application methods. You may even have some people ask to buy one of your copies!
  • The Modern Essentials™ Living book can be used as a drawing prize. You can have your class attendees enter a drawing as they arrive (you may even want to offer this as an incentive to arrive early). Whenever you choose to close the drawing, select a winner and give him or her a copy of Modern Essentials™ Living!

Using Modern Essentials™ Living at Trade Shows

Running an essential oil booth at a trade show is the perfect example of marketing essential oils. But you need a way to get people interested in the essential oils without making health claims. This is where Modern Essentials™ Living can be beneficial! Here are a few ways you can use this book at a trade show:

  • Have several copies available for people to browse through. This can help them get an idea of how the oils can be used without you needing to explain it to them.
  • Make some of the products for people to try as they come to your booth. This can give them a way to experience essential oils aromatically and topically. If the venue allows it, you may even be able to offer essential oil food samples.
  • You may want to consider offering a class at another time and have interested people sign up for your classes while at the trade show. It is often difficult to relay all the information you would like to while having short conversations with passersby, so a class is a way you can educate interested parties a little more thoroughly. If you want to hold a make-and-take class, be sure to have the finished product available at the trade show to provide an example of what will be made in the class.

Use Modern Essentials™ Living to Build and Educate Your Team

One of the best ways to build an essential oil business is to educate your team members about the many ways essential oils can be used. Here are a few ideas of you can do this with Modern Essentials™ Living:

  • Send out an email every once in a while that contains a tip/trick about essential oils. Modern Essentials™ Living contains many bits of useful information including application methods, cooking tips, recipes, class ideas, diffuser blends, and even information about what each oil can do (found in the Quick Usage Chart). If you share information from the book, just make sure to reference it as your source and let your team members know where they can get a copy for themselves!
  • Keep a copy of the book in a waiting area at your office or home. Make sure it is visible and easy to pick up and browse through.
  • Another way Modern Essentials™ Living can be used is to offer it to clients who sign up under you or for rank advancements of your team members.


As you can see, there are many ways Modern Essentials™ Living can help you succeed in your essential oil business. Check out this article to learn more about this amazing resource and see sample pages: Introducing Modern Essentials™ Living.

Do you have any other ideas of how you can use this book to build your business? Comment below! We would love to hear them!

Class Idea: “Intro to Modern Essentials™” Scavenger Hunt

One of the tough things about giving someone a sample of an essential oil is that often that person doesn’t know what to do with it (other than whatever you tell them to). When you share essential oils with a “newbie,” it is important to also give them something containing more information about essential oils. The “Introduction to Modern Essentials™” booklet is the perfect companion to essential oil samples!

What Is Great about This Booklet?

This little booklet is packed with a lot of great information! The first section introduces essential oils and teaches what they are and how they can be used to help enhance health and wellness. The 8th edition of this booklet now includes recipes for diffuser blends, roll-on blends, massage oil blends, bath salts recipes, and cooking guidelines in this section. The next section lists the 44 most common essential oils and some of the ways each one is used. In the last section, the Personal Guide, readers can discover which essential oils, essential oil blends, and essential oil–inspired supplements are commonly used for hundreds of different health conditions. Not only does this booklet give your “newbie” enough information to start using the essential oils, but there is also a place on the back to include your contact information so they know how to contact you if they wish to purchase more oils.

Introduction to Essential Oils Class Idea

The goal of this class is to help your attendees learn about essential oils and show them how to find answers to their essential oil questions.

Start the class with a short lesson introducing and explaining the essential oils. You can use the Introduction to Essential Oils section found in the “Introduction to Modern Essentials™” booklet. Another great resource and handout is the “Modern Essentials™: An Introduction to Essential Oils” Tear Pad. You can also use the Science and Application section found in Modern Essentials™ (the large book) for even more information. We recommend reading this section, if possible, so you are better able to answer any questions your students may have.

Conduct a scavenger hunt activity. Pass out an “Introduction to Modern Essentials™” booklet to everyone in the class. (We recommend letting them take their booklet home with them as a free gift. Make sure to include your contact information on the back!)

Here’s how to do the scavenger hunt activity:

  • You (the teacher) ask a question from the list (7th edition list) (8th edition list).
  • Everyone (all class attendees) tries to find the answer in their booklet.
  • The first person to find the answer raises their hand and waits to be called on to state the answer and where they found it.
  • Give a little time so everyone can also find the answer by going to that page. During this time, you can pass the winner a small treat (this is optional but fun!).
  • Repeat with a new question.

Doing a scavenger hunt activity can not only help bring some fun to your class and make it memorable, but it also gives your students a reason to look through the “Introduction to Modern Essentials™” booklet. As they look through it and find the answers to the questions, they will learn so much about the essential oils and what essential oils can do for specific conditions. It also helps them learn how they can use the booklet to find answers to their own questions. Doing this activity will increase the likelihood of your attendees trying the essentials oils and even purchasing more.

Open the class up for questions. Be sure to leave time to answer questions your attendees have. Try to keep the questions in this class focused more on the essential oils and their benefits. Refrain from marketing a particular brand of essential oils, but rather refer them to another class (even if you hold your marketing class after a 10-minute break) to learn more about where they can purchase essential oils. Remember: Your goal with this class is to help your attendees learn more about the essential oils and how to find information about which oil(s) to use for their health challenges.

This class idea was suggested to us by Jenny Keller. Do you have a class idea you would like to share with others? If so, fill out this survey or comment below. We would love to hear from you!

This “Introduction to Modern Essentials™” booklet makes a great mini textbook for essential oil classes. Click here to see more ideas for using this booklet in your classes!

Get Organized with an Essential Oil Business Binder!

Do you have an essential oil business and need a way to stay organized? Keeping your business-related documents organized can help you push forward in your business-building adventures. This binder can help you keep the documents you need together and accessible for when you go to business meetings, mentor business builders in your downline, and keep track of information that you can use when filing your taxes.

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To create an essential oil business binder, we suggest getting a 3-ring binder and including the below sections and pages. We have designed a few different files that you are welcome to print off and include in your binder. Here are the sections we have included:

My Business Goals Page

If you really want to make your business into something that will provide an income, you need to set some goals to help you stay focused as you build your business. This page provides space for you to set 3 goals and list the steps you need to take in order to accomplish them. If you have more goals than this, try to narrow them down to your top 3 goals so you don’t get overwhelmed. As you accomplish these goals, make new goals so you can continue pressing forward. This page should be placed somewhere that you will see it often to help you remember where to focus your energy. For general help making goals, click here.

Essential Oil Business Planner

This section includes a 2016 calendar, a monthly calendar, and a weekly goal-setting page. The 2016 calendar gives you a general view of the year. The monthly calendar is not specific to a month, so you can print off as many pages as you want and fill in that information. Another way this calendar can be used is to laminate it and write on it with a fine-tip dry erase marker. The weekly goals page can also be laminated and be used to help you plan out your week and assign smaller goals (or the steps to the larger goals) to your week.

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Essential Oil Business Contacts

This section includes a contact information page that can help you keep track of the contact information of your upline, downline, AromaTools™, or other business contact information. We also suggest getting business card–size sleeve protectors to help you store your own business cards and those you receive from others.

The other page in this section, called My Business Builders Info, will help you keep track of the people in your downline that also want to build an essential oil business. This page will be useful in keeping track of information that you can use to help mentor them. One of the best ways to build a good downline is to teach and mentor those who are also interested in building a business; so use this page to take notes about them and their goals so you can follow up each time you do a mentoring session.

Essential Oil Business Samples

The best way to get someone to buy essential oils is to offer a sample that they can try. People often fall in love with the essential oils and the benefits they receive when using the oils. Giving a person the chance to simply try out the oils before making a purchase will increase the likelihood of making a sale or signing someone up under you. An important thing to keep in mind is that some people just like free stuff and have no intention of purchasing, so we suggest you don’t give out more than 3 samples per contact. The Sample Tracker page helps you keep track of who you have given a sample to so you can follow up with them at a later date and see how the oils worked for them. Following up on the people you gave samples to will help make sure your samples aren’t going to waste and that you are getting a return on your investment.

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The Essential Oil Sample Inventory Page is useful if you make a number of samples ahead of time, so you can keep track of the oils you are giving out in samples. This can be useful information for a number of reasons such as:

  • knowing what oils are the most popular,
  • helping you keep popular samples in stock,
  • and analyzing your costs for samples.

The Essential Oil Business Inventory pages can also help you keep track of the oils or other products that you are using solely for business purposes. There is also a Wishlist page where you can write down oils or accessories that you want to get when you place your next order. On the Wishlist page, you can include a note about where to buy the item, how many you want, or who you are buying it for.

Essential Oil Business Tracking Sheets

Included in this section are a number of tracking sheets that may help when filing taxes. These tracking sheets are the following:

  • Expense Tracker
  • Income Tracker
  • Mileage Tracker

If you are reporting your essential oil business with your taxes, it is useful to keep track of your income and expenses so you know exactly what to report. If you travel a lot for your business, you can keep track of your mileage to report as a business expense.

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Essential Oil Business Information

This section is a great place to include any business information, such as how your specific essential oil company compensates or the benefits they provide. Anything with the marketing icon on aromatools.com can be used to help promote your essential oil business.
AT_EOBB_EOInformationThe following are some of our most popular products that would be great to include with your binder:

Essential Oil Business Notes

This lined page helps you keep your notes in one place. We suggest printing this page double sided and including a few in your binder. If you tend to write a lot of notes, you can include a notebook instead. Use this section when you attend classes and gather information or when you are being mentored by your upline members.

Files Available for Download

We have created 4 different designs and some simple refill pages if you wish to save printer ink for the files that you tend to print multiple copies of.

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We hope you are able to utilize some of our ideas to help you get your essential oil business organized this year!

Don’t have an essential oil business? Check out our Essential Oil Notebook for staying organized with your personal essential oil use.

Business-Building Tip: Create a Business Presentation Kit

Have you been trying to build your essential oil business without much success? Are you new to essential oils and don’t know where to start in making your business profitable? Or maybe you are a healer with considerable knowledge, but the business side just isn’t your thing. Even if you are having great success in your essential oil business, you may want to take a look at the book Essential Oils Business Book: How to Start, Build, and Prosper in the Essential Oils Industry to help you train your downline and gain ideas for how to better build your business.

In this book, Christina Calisto-Winslow provides many different ideas for being a little more professional when presenting essential oils to your contacts and getting them to sign up with you. One thing she suggests is to set up an appointment to meet with your potential client in their home or in yours. When you go to your appointment, don’t forget to take your Business Presentation Kit! This kit provides some basic tools to present yourself well, have all the information and everything you need to encourage others to buy from you, and “close the sale” while you are there.
Business Presentation Kit

Business Presentation Kit

    1. Nice Bag: This doesn’t have to be expensive––you can pick up something nice at a thrift store if you don’t have a lot of money. Christina recommends a middle-size computer bag with wheels, but a small carry-on bag with wheels also works well. Find something that suits you and that you can put everything in.
    2. Essential Oils: Take a variety of oils because you never know what will appeal to your potential customer. Keep the oils organized so you can find exactly what you need when you need it.Link to Whisper Diffuser on AromaTools.com
    3. Essential Oil Reference Book: The book Modern Essentials is a great one to have in your kit. Teach your customer how to look up their specific health issues.
    4. Essential Oil Diffuser: Plug the diffuser in while you are at the appointment so your customer can experience it. You can also discuss the benefits of diffusing if they are interested. Diffuse a citrus oil or have your client help select an oil.

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